The Ultimate Google AdSense Approval Checklist: Get Your Site Approved Faster
If you’re planning to monetize your website with Google AdSense, the first and most crucial step is getting approved. While Google has clear policies, many publishers find themselves stuck in an endless cycle of rejections — often without knowing exactly why.
AdSense Approval Checklist Scanner
To help simplify this process, we created the AdSense Approval Checklist Tool — a free, interactive tool that allows you to walk through all the necessary steps to ensure your site meets Google’s criteria. In this article, we’ll guide you through what AdSense looks for, what you need to prepare, and how to use the checklist effectively.
Why Google AdSense Rejections Happen
Before diving into the checklist, it’s important to understand why sites are rejected. The most common reasons include:
- Insufficient content: Your site doesn’t have enough original and valuable information.
- Site under construction: Google won’t approve half-built websites or placeholder content.
- Navigation issues: A confusing or broken navigation structure can signal poor user experience.
- Policy violations: Plagiarism, adult content, and prohibited niches will result in instant rejection.
- Lack of key pages: Missing pages like Privacy Policy, About, or Contact signals low trustworthiness.
Fortunately, all of these can be fixed — and our checklist tool ensures you don’t miss a single detail.
Meet the AdSense Approval Checklist Tool
The AdSense Approval Checklist Tool is designed for simplicity, usability, and effectiveness. It allows any visitor (no login required) to:
- ✅ Check off required items as they prepare their site
- ✅ Instantly mark all checklist items as complete
- ✅ Reset the checklist if needed
You can access the tool freely on https://financialslot.com/tools/adsense-approval-checklist-tool/. Use it to keep track of your site’s readiness, whether you’re applying today or in the future.
What’s Included in the Checklist?
Here’s a breakdown of each item in the checklist and why it matters for AdSense approval:
1. Original, Valuable Content
Google wants to see that your content is:
- Written by humans
- Not copied from other websites
- Provides unique value to visitors
Your site should have at least 20–30 well-written blog posts with useful information. Avoid fluff, AI-only content, or spun articles.
2. Fully Built Website
Avoid applying with “Coming Soon” pages or dummy text like “Lorem Ipsum.” Every page should be complete and readable.
3. Clear Navigation
Your menu should be visible, intuitive, and link to all major sections of your site. Broken links or a confusing layout can hurt your chances.
4. About Page
This page helps Google and your visitors understand who you are. It builds credibility and trust.
5. Contact Page
Include an email address or contact form so users can reach you. This is a basic requirement for most legitimate websites.
6. Privacy Policy Page
Google expects a privacy policy to comply with legal and ad requirements. This page should explain what data you collect, cookies usage, and third-party services like AdSense.
7. Terms and Conditions Page (Optional but Helpful)
While not always required, this page helps build trust and adds professionalism.
8. Responsive (Mobile-Friendly) Design
Your site must be accessible and look good on mobile devices. Use Google’s Mobile-Friendly Test to verify this.
9. Fast Loading Speed
Use tools like PageSpeed Insights or GTmetrix to test your site speed. Slow websites reduce user experience and may impact approval.
10. Top-Level Domain Name
Free subdomains like yoursite.blogspot.com or yoursite.wordpress.com are less likely to get approved. Use a custom domain like example.com.
11. No Copyrighted or Illegal Content
Avoid anything that violates AdSense policies, including:
- Copyrighted videos/images
- Adult content
- Hacking, gambling, or drug-related content
12. No Empty Categories or Tags
If you’re using WordPress or any CMS, make sure categories and tags have actual content — no “No posts found” messages.
13. Legal Disclosure for Cookies & Ads
Make sure your site has a cookie consent banner or note. You may also want to add a line that you use ads powered by Google.
14. Secure HTTPS Connection
Google prefers secure websites. An SSL certificate (https://) is a basic requirement now.
15. Valid Sitemap & Robots.txt File
These help Google index your site correctly. You can generate a sitemap using plugins like RankMath or Yoast.
16. Google Search Console & Analytics Setup
Not mandatory but recommended. Connecting your site to Search Console and Analytics gives you insights into how Google sees your site.
How to Use the Tool
Using the AdSense Approval Checklist Tool is simple:
- Visit the tool page
Go to https://financialslot.com/tools/adsense-approval-checklist-tool/ - Go through each checklist item
Read and mark each item as done once you’ve completed it on your website. - Click “Mark All as Done”
If you’ve prepared everything already, use this button to confirm all items quickly. - Click “Reset Checklist”
Want to start fresh or use it again later? Use this to clear the progress. - Copy the HTML tags
Once done, you can copy the sample AdSense placement code and start the application process.
Final Tips Before You Apply
- Double-check everything — Google won’t tell you which item is wrong, so ensure everything is complete.
- Wait 24–48 hours after publishing new content before applying — let Google crawl your site first.
- Don’t use copyrighted logos, names, or assets unless licensed.
What Happens After You Apply?
After submitting your AdSense application, Google typically takes 1 to 7 business days to review your website. You’ll get an email notification once it’s done.
If approved, you can begin placing ads immediately.
If rejected:
- Don’t panic. Review the checklist again.
- Fix the issue(s) and reapply after a few days.
Conclusion
Getting approved by Google AdSense is completely achievable — if you prepare your site properly. The key is to treat your website like a business: make it useful, clear, and trustworthy.
Our AdSense Approval Checklist Tool gives you everything you need in one place. Whether you’re just starting out or reapplying after a rejection, the tool can guide you step-by-step.
👉 Try the tool now and get one step closer to AdSense success.