10 Best Marketing Books of All Time Every Salesperson Should Read

This post is a list and summary of the 15 best marketing books of all time every Salesperson should read. Also, as a salesperson, learning new strategies and techniques will improve your selling effort and make you richer. But to succeed, you must learn the fundamentals of sales. Besides, these books treat different topics like sales strategy, sales management, sales acceleration, leadership, inspiration, and customer relationship and so on. Here is a comprehensive list of the top 15 best marketing books of all time every salesperson should read. You can become a better salesperson by applying what you learn in these books.

10 Best Marketing Books Of All Time Every Salesperson Should Read

  1. The Sales Bible: The Ultimate Sales Resource by Jeffrey Gitomer

This book has been a favorite resource many salespeople have used to create massive sales. Also, the author is a professional speaker and business trainer. Besides, this book answers all the questions you may have about sales. Moreover, the book handles topics like leads, pipeline management, and pitching and so on.  It is diverse and you can use it for all industries and for all skill levels –beginner to an advanced marketer. Get this book.

  1. Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff

This book is one of the best marketing books of all time that you can use to learn how to pitch your prospects. Also, knowing how to deliver a sales pitch is one of the most important parts of the sales process. If you master this process and do well, you will win the sale.  The author, who is a leader in the art of raising capital, reveals his method for delivering a sales pitch to every audience. So, you can use this strategy to deliver a pitch to your boss, investors, and clients. Get this book.

  1. How to Master the Art of Selling by Tom Hopkins

This book will help you to master the art of selling. You will see tips for using traditional sales methods, email and other online resources to do marketing. Also, if you want to create more sales faster, and efficiently, then you can buy this book. The author is an expert salesman who started selling in real estate and now sells his skills to others. This book will put you in the zone to sell nonstop. Get this book.

  1. Brilliant Selling: What the Best Salespeople Know, Do and Say by Tom Bird & Jeremy Cassell

If you want to be a brilliant seller, this book will help you get that goal. That is the reason it is among the best marketing books of all time. The author is a keynote speaker, business trainer, coach, and author. This book will help you to enhance your sales quick.

The book contains the advice of sales professionals who speak from real experience. In addition, these experts know what methods work and do not work. Besides, the book will teach you how to use your personality to your advantage, know your customer’s needs and stay ahead of the competition. Get this book.

  1. The Psychology of Selling by Brian Tracy

This book will teach you the psychology of selling. The book is by Brian Tracy a top expert in the sales field, and a consultant to more than 1,000 companies globally. If you want to increase your sales and to improve the value of your company in the eyes of customers, then this book will help you do it. This book will teach the psychology of making sales and how it affects the success of your business. The book offers advice and real-life examples of the different methods that will help you to sell quicker. Get this book.

  1. Coaching Salespeople into Sales Champions by Keith Rosen

If you need one of the best marketing books of all time that will let you, coach salespeople, then get this book. So, if you want to know how to build a successful sales team, to increase your sales nonstop, get this book.

The author gives you top tips you need to coach your sales representatives to become ultimate high producers as they develop a winning mentality. Also, the author is a sales trainer and management coach, with other bestselling books to his name. Get this book.

  1. New Sales. Simplified by Mike Weinberg

This book is a direct sales approach and if you need new ways of making easy sales then get this book. The author combines humor with this direct sales approach. Also, he adds the examples you can use when you are prospecting using phone calls, email, social media and so on. Besides, the author is a coach and speaker, consultant and bestselling author and he has other books on sales. Get this book.

  1. Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold Calling by Art Sobczak

This book is one of the best sales books on smart calling and that is why it is in this list of the best marketing books of all time. It is difficult to do cold calling. But this book gives you refreshing ideas that you can use to make cold calling easy. Also, you will be able to face rejection and press on regardless.

The author has taught professional sales for 31 years and how to do prospecting using the phone. He has written many books. So if you want to defeat the fear of cold calling, then you can buy this book because it is a goldmine. Get this book.

  1. How to Be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits by Judy Robinett

Do you want to be a power connector? If yes, then learn how with this book by Judy. The author teaches you how to turn your network into a running successful business. Besides, you will learn the methods for turning your network into real profit. This could be the game-changer you need in your sales career. Also, the author has been an entrepreneur for over 30 years and a corporate leader. And she held management roles in fortune 500 companies. Get this book

  1. 7L: The Seven Levels of Communication: Go From Relationships to Referrals by Michael J. Maher

Here is another book that is included in this list of best marketing books of all time. This book gives you the seven levels of communication. The author tells the story of a real estate agent who learns how to manage a profitable business by focusing on the client and not on the profit motive. Also, if you build relationships first, the customers will soon reward you by opening their wallet to buy from you. Because they trust you and know that you will not deceive them. The author is a speaker, and a real estate agent ready to help others always. Get this book.


In this post, I gave you a list and a summary of the best marketing books of all time. Also, you learned how to do sales with boldness and to build a relationship with the customer to sell more. In addition, some books gave you strategies for doing cold calling, generating new sales and the psychology of selling among others. Now that you have this list, go and buy the books to develop your selling skills.

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